Monthly Archives: April 2012

‘Modernisation affects Kodava culture’

Assembly Speaker K G Bopaiah said that modernisation has over ruled over the culture and tradition of Kodagu.

Speaking after inaugurating Kodava thakk pareri; Padipchidi’ (learn and teach Kodava language) organised by Karnataka Kodava Sahitya Academy at at Kodava Samaja kol mand in Madikeri on Saturday, he said the government has been supporting the Kodava academy in its activities since its inception.

The government has earmarked Rs 75 crore for the development of roads in Kodagu.

Zilla Panchayat President Shantheyanda Ravi Kushalappa said the district has seen development which it had not seen for the last 60 years. The Academy should organise programmes in association with the Youth Service and Sports, Agriculture and horticulture departments. Academy President Addanda Cariappa said the academy is committed to the development of Kodava language, culture and folklores.

A community can survive only when the language is alive. The Academy is planning to organise janapadotsava to conserve the culture of SC/STs which come under the Academy jurisdiction.

Panje Mangesh Rao’s ‘elli bhoorame deva sannidi’ which has been translated to Kodava language will be the nadageethe of the Academy.

Madikeri Kodava Samaja President Suresh Changappa also spoke. Bopaiah released ‘Munjoll’ published by the academy on the occasion. ZP President unveiled the portrair of poet Haradasa Appaccha.

source: http://www.DeccanHerald.com / Home> Madikeri / DHNS, April 28th, 2012

‘ONE IS MAJORITY’ – Emerges as the new youth theme

Mumbai:
Interesting topics and insights were discussed at the MTV Youth Marketing Forum 2012. This year the ‘Power of One’ was discussed at the forum along with various trend experts and esteemed panel of speakers comprising Henri Holm – Sr. VP at Rovio Entertainment (creators of Angry Birds), Andrew Ridley – Co-Founder of WWF Earth Hour, Simon Smith – Digital Director at Interbrand Europe, Angela Barkan – Sr. Director of Marketing and Publicity at Sony Music Entertainment and renowned author Chetan Bhagat. The forum concluded with MTV launching the largest youth study on the millennial generation TATA DOCOMO presents ‘MTV Power of One – Youth Marketing Forum 2012’ at The Hangar, The Lalit, Intercontinental on the 27th April.

The forum sessions had Bollywood Star & Heartthrob Imran Khan in conversation with VJ Anusha on how films are pushing creative boundaries and how youth icons are constantly reinventing themselves. The other celebrities who were a part of the forum were MTV VJ & Actor Ayushman Khurrana, Sunburn co-founder Nikhil Chinappa and Bollywood director Bijoy Nambiar.

Aditya Swamy, EVP & Business Head – MTV India opened the forum by throwing some light on the astute study on today’s youth, undertaken by MTV titled ‘Power of ONE’. The study conducted in conversation with 5000 trendsetting young people across 31 cities in India was launched at the forum. The study reflects these young people’s perspective of life, technology, causes and values. The various topics discussed at the forum were power of social media, youth power in action, interactive workshop on case studies of brands across the globe on how they have co-created with youth and translated campaigns into movements, perspective on marketing and creating music for the younger audience, initiatives that has the potential to become a revolution. The day will also included prominent brand bosses from Tata Docomo, Nike India, Viacom18 Motion Pictures and more who discussed how brands need to engage in a dialogue with the audience in this world where one is the majority and the audience are the dictators.

Speaking on the conclusion of the forum Aditya Swamy, EVP & Business Head- MTV India said, “Dissecting and bisecting young people is an obsession at MTV. A herd of insight hunters armed with their non traditional techniques, capture the real and virtual behaviour of our trendsetters, jump right in to leverage the Power of One” Sumeet Pahwa, GM Marketing – TATA Docomo added, “Tata DOCOMO is has always associated itself with the youth and it has been a great experience for us to work with MTV on a study that tries to understand the youth. The study will help a lot of brands, marketers and others to understand the mind -set of the youth which will in turn be useful for them”.

The forum was anchored by MTV’s resident funny man Cyrus Broacha, who added oodles of spice to the food for thought. Adding to the dose of laughter was Sorabh Pant, who with a stand up act showcased the younger side of life.

MTV event was personification of the digitally savvy young generation. All participants were equipped with RFID enabled wrist bands; that instantly checks in to their respective Facebook, Twitter and Linkedin accounts as they step into the event premises. At the event, MTV also put up installations that are a personification of youth power. There were walls with themes like India against corruption campaign with a Anna topi and hammer installation, Slut walk wall with a life size mannequin signifying the Slut Walk campaign, a giant Earth Hour wall with a 3D switch, a Meter Jam installation, a huge MTV ACT wall showcasing the causes supported by MTV across water conservation, recycle, save trees them etc. The event also had the ‘Youth Marketing Forum 2012’ research/book on display. The attendees could instantly broadcast their views on the social media by flashing their RFID enabled bands at the installation.

Tata DOCOMO presents ‘MTV Power of One – Youth Marketing Forum 2012’ had an eclectic mix of speakers imparting knowledge and insight into the dynamic youth of today, revealing how the youth prefer to be ring players and not ring viewers.

source: http://www.IndianTelevision.com / Home> News Release

Sticking with it


Dhruv Mullick’s only agenda is to bet on sporting talent that is off the beaten track. Inspired by the celluloid story Jerry Maguire, city-based Dhruv has set his sights on the Indian hockey team. A sports entrepreneur, Dhruv is building the brands of two promising hockey players — Raghunath and SK Uthappa just before the Olympics season heats up.

“My idea is to get hockey to a platform where these fantastic players are identified by even school kids. To build brands which can compete with leading cricketers’ brands. But this is just the beginning and we are taking baby steps,” says the entrepreneur. With the London Olympics fast approaching, Dhruv thought this was the right time to build a glamorous image of a much neglected sport. “Raghunath is a typical Kodava lad. His brutal strength as a drag-flicker and commitment to the sport makes him the perfect poster boy of the team. While Uthappa’s talent and the coach’s (Michael Nobb) high ranking, makes him a bankable player. These traits make them brands in themselves,” says Dhruv.

But the going hasn’t been easy. “It is extremely difficult in a cricket-crazy nation to sell non-cricket sports. But the tougher the challenge, the better it gets. The only focus now is to get them as much exposure as possible before the Olympics,” says the shrewd marketing professional. Dhruv who has a BA honours in international business and economics, has trained as a sports brand manager under big names of the Indian sports arena. But his most memorable experience was with cricketing legend Sunil Gavaskar. “The opportunity to work for him and interact with him, is something that I cherish even to this day,” says Dhruv.

Though hockey is his favourite sport, he cannot hide his love for cricket. Not just for school teams, he also managed to play the first cricket season at the university in London. “I played for Regents College during 2004 just for the first season,” he reminisces, adding, “I have a Sunday cricket club with friends. I also play a bit of hockey. But my skills lie off the field,” says Dhruv.

His plan ahead is to ensure that both Raghunath and Uthappa’s brands take off in a big way. The smart entrepreneur concludes by remembering his favourite line from Jerry Maguire, “Show me the money.” And we do hope that hockey as a sport can do that.

source: http://www.DeccanChronicle.com / Home> Tabloid> Bengaluru / by Ayesha Tabassum, DC / April 26th, 2012

Madikeri: Helium Balloon Launched to Keep Tabs on Weather Pattern in Coffeeland

Madikeri:
The Kodagu Technology Users’ Association, in collaboration with the Indian Space Research Organization (ISRO) launched a ‘Sonda’ weather balloon into the open sky on Thursday, April 19 to monitor weather.

The balloon was released by IAS officer and Coffee Board chairman Jawaid Akhtar at Garagandur near Madapur in northern Kodagu. He said the coffee planters in Kodagu so far faced hardships because of changes in weather. With a view to avoid them, and with ISRO collaboration, this unit had been set up. Feedback received from this unit would be useful for the coffee-growers to keep track of the vagaries of weather and plan their agricultural activities, he said.

Akhtar further said that subsidies for coffee-growers had been announced under the 12th five-year plan and assured that the Coffee Board was committed to protecting the interest of the coffee planters.

Kodagu Technology Users’ Association (KTUA) secretary M B Bopanna said that weather information centres had been set up in 21 points in the district. Another 10 were being planned to be opened soon. Launching of each balloon would cost Rs 4,000, he said. Besides reporting the weather conditions at different points in the district, the balloon unit would record the rainfall, direction of the wind, temperature and humidity, water resources and the like.

The unit will rise to an altitude of 32 kms and will, every three minutes, transmit the information to the ISRO centre in Ahmedabad, said Bopanna.

KTUA president Kitty Devaiah, vice president Bose Mandanna and joint secretary Subbaiah provided a variety of information about the weather balloon. ISRO adviser Dr Das, another former IAS officer hailing from Kodagu Rathi Vinay Jha and others were present.

The 21 points of weather monitoring: D Chennamma PU College – Madapur, Coovercolly Estate – Belur, Kaukudi Estate, Durgadevi Estate – Hattihole, Lakshmi Estate – Kanchanakolli, Talacauvery, Ishwar temple – Napoklu, Kattimadu Estate – Margodu, Nakoor Estate – Sunticoppa, Coffee Research Centre – Chettalli, Elk Hill Estate – Siddapur, panchayat office – Maldare, Tata Coffee Estate – Pollibetta, Chennangolli Estate – Devarapura, Nittoor Estate – Nittoor, Sukalia Estate – Kutta, Forest College – Ponnampet, Government Primary School – V Badaga, Dental College – VIrajpet, Ram Prasad Estate – Palangala and Coffee Growers’ Association – Madikeri.

The balloon launching could have taken place a few days earlier, but the requisite permission was yet to be received from the Mangalore airport.

Vice president of KTUA Bose Mandanna, also a former vice president of the Coffee Board said,“It is mandatory for us to get permission from nearby airports to flow the balloon. We have got permission from the district administration and Airports Authority of India.”

Speaking to our Mangalore bureau, Mangalore airport director M R Vasudeva confirmed that the permission had since been given.

Bose Mandanna futher said that based on the data planters could decide if they could wait for the rain or could use the sprinklers. Irrigating an acre of land is estimated to require a lakh litre of water. Almost as a rule, all coffee-growing areas in the state have been facing power shortage, planters have to use diesel to use sprinklers.

source: http://www.mangalorean.com / by Team Mangalorean, Madikeri / by Ashwinin Appaiah with Vartha Pics / April 21st, 2012

Painting expo at BVB, Madikeri

One of the paintings of Mathoorji on display.
Madikeri,, Apr. 23

A fourday painting exhibition organised by Kala-bharathi opened at the Art Gallery of Bharathiya Vidya Bhavan (BVB) here yesterday.

Inaugurating the expo, senior journalist G. Rajendra opined that a painter should be able to appreciate beauty to evolve art piece. He pointed out that the natural land- scapes inspire an artist.

Welcoming the gathering, Art Teacher of BVB, Prasanna Kumar said that under the banner of Kalayatre, art exhibitions were being held at three taluk centres of the district from 1986. However, he regretted that fewer artists were evincing interest in Kodagu but art lovers were aplenty.

The expo showcases water, oil and acrylic paintings featuring village life, fruit vendor not to exclude a couple of modern paintings. The master-strokes of the brush are learnt to be executed by Prasanna Kumar, Jayaram, Praveen, Ananthashyana and others.

source: http://www.StarofMysore.com / General News / April 23rd, 2012

‘Indian hockey team is strong’

Indian hockey coach Michael Nobbs said the Indian team will emerge stronger by 2016.

Speaking to press persons after inaugurating Kodava Hockey Utsav, he said: “Indian team is getting ready for the Olympics in London.

We will enter the best six teams category. The team will work hard to get a gold medal. We will not change our playing style. However, we will increase our speed through few techniques.”

The six players who played for Coorg Eleven against Indian Hockey team have all qualities to qualify for the Indian team, he said.

source: http://www.DeccanHerald.com / Home> District / DHNS, Madikeri, April 22nd, 2012

Poovamma clinches 400

Kunhumohammed wins men’s 400M, Jithin tops in high jump

MR Poovamma came up with her personal best performance to win the women’s 400 metres on the second day of the 16th Federation Cup athletics championships here on Sunday.

Having won both the Indian Grand Prix meets earlier this month, Poovamma was the favourite for the event and she obliged in fine fashion.

The 21-year-old from Karnataka, who is representing ONGC, timed 53.70 seconds, bettering her previous best of 53.87 set at the Kolkata Nationals last year, to finish ahead of Debashree Majumdar of Bengal who clocked 55.45.

P Kunhumohammed, representing Chattisgarh, emerged champion in the corresponding men’s race, timing 46.67 seconds. Kunhumohammed had clocked his personal best of 46.58 in the second Indian Grand Prix at the same venue a few days back but he couldn’t replicate that form on this day.

In the absence of Mayookha Johny, the women’s long jump turned out to be a damp squib. Expectedly, MA Prajusha won the gold but fouls marred her performance on the day and she could produce only a 6.13M effort for the top spot.

Jithin C Thomas of Kerala had a career-best effort in high jump, winning the gold with a clearance of 2.20 metres.

Results: Men: 400M: P Kunhumohammed (Chattisgarh) 46.67 seconds, 1; S K Mortaza (Bengal) 47.77, 2; Bibin Mathew (Jharkhand) 47.87, 3.

1500M: Sandeep (Haryana) 3:46.71, 1; Ravinder S Rautela (Uttarakhand) 3:47.17, 2; Hamza C (Kerala) 3:47.25, 3.

High jump: Jithin C Thomas (Kerala) 2.20 metres, 1; Hari Sankar Roy (Jharkhand) 2.05, 2; Chethan B (Karnataka) 2.05, 2; Jagdeep Singh (ONGC) 2.05, 2.

Decathlon: Vijay Kumar (Haryana) 7152 points, 1; Vinod PJ (Kerala) 6488, 2; Chandrahas Kushwaha (Uttar Pradesh) 6420, 3.

Women: 400M: MR Poovamma (ONGC) 53.70 seconds, 1; Debashree Majumdar (Bengal) 55.45, 2; Rattandeep Kaur (Punjab) 56.01, 3.

Shot put: Patwant Kaur (Punjab) 13.67 metres, 1; Smritikana Manna (Bengal) 13.41, 2; Manjit Kaur (Punjab) 13.09, 3. Long jump: Prajusha M A (Kerala) 6.13 metres, 1; Shraddha Ghule (Maharashtra) 5.94, 2; Neena V (Kerala) 5.91, 3.

source: http://www.DeccanHerald.com / Home> Sports / Patiala, DHNS, April 22nd, 2012

Stories Kodagu’s tombs tell

Kings and their legacies have always captured popular imagination. While some have faded into the past, some survive in our memories. C P Belliappa narrates the story of the brave rulers of Kodagu and the significance of the beautiful mausoleums they built.

By 1791, Dodda Veerarajendra had consolidated his position in Kodagu and had successfully moved on from the Tipu Sultan era.

Dodda Veerarajendra started rebuilding his kingdom after years of conflict with Hyder Ali and Tipu Sultan. He had recaptured the important fort at Madikeri, and had constructed a modest palace in Nalaknad in the southern part of Kodagu.

At the time, Dodda Veerarajendra and his royal consort Nanjammaji had an eight-year-old daughter named Rajammaji. The raja wished for a son to inherit his throne. In accordance with rajneethi he could marry a royal consort once every twelve years.

After a long search for a suitable bride, he decided on a matrimonial alliance with the beautiful sister of his Kodava revenue official, Karanika Subbaiah. The bride was given the name Mahadevammaji.

In February 1796, Dodda Veerarajendra had a grand celebration at Nalaknad palace to commemorate the twin events of his coronation and marriage to Mahadevammaji in a specially built mantapa which stands well-preserved to this day.

However, much to Dodda Veerarajendra’s disappointment, Mahadevammaji whom he adored immensely, gave birth to three daughters in the ensuing ten years. In 1806, she was pregnant again and the raja fervently hoped he would have a son to carry forth his legacy.

He conducted several poojas, havans and homas to please the Almighty in hopes that he may be blessed with a male-heir. By then Mahadevammaji had become very weak and sickly.

Dodda Veerarajendra was aware that this would be the last chance for Mahadevammaji to endure child-birth. His worst fears came true when he had a double whammy on May 17, 1807. Days after his royal consort gave birth to their fourth daughter, a debilitated Mahadevammaji died leaving the raja totally heart-broken and deeply disappointed.

Eternal love

The grief-stricken raja chose a spot over-looking the town of Madkeri as the final resting place for his beloved wife. He named that part of the town as Mahadevpet in memory of Mahadevammaji. This name continues to this day.

Dodda Veerarajendra also started the construction of a grand tomb for his wife, the design of which had some likeness to the Taj Mahal. In his will, he gave detailed instructions that he would like to be buried next to Mahadevammaji when he would meet his end.

Dodda Veerarajendra had three sons, but they were born to his minor wives. He was now totally obsessed with who would succeed him after his demise. His first choice was his eldest daughter Devammaji born to Mahadevammaji. In 1808, when Devammaji was barely nine years old, he arranged her marriage to a young Kodava who was renamed Mallappa.

In his elaborate will, the raja wanted Devammaji’s yet-to-be-born son to be named after him and declared his successor. If Devammaji did not have a son, the eldest son born to one of her three sisters was to inherit the throne of Kodagu.

He further stated in his will that in the event his four daughters failed to produce a male-heir then the fittest amongst his three sons: Rajashekara, Shashishankara and Chandrashekara, from his minor wives would ascend the throne to continue his legacy.

In order to ensure his will was executed, Dodda Veerarajendra requested Arthur Cole, the British Resident at Mysore to be the executor of his will and also be guardian to his minor daughters.

Arthur Cole brought this to the notice of Governor General Lord Minto. Lord Minto wrote a letter in April 1809 recognising the raja’s will.

He also gave his assurance that the East India Company would ensure the will was implemented.

Dodda Veerarajendra’s health had taken a heavy toll, and on June 9, 1809 he breathed his last aged 46. In spite of all his efforts, his young daughter Devammaji could not hold on to the throne of Kodagu.

Dodda Veerarajendra’s wily brother, Lingarajendra, usurped the throne in 1811 with tacit support from the British. Lingarajendra completed the tomb of Dodda Veerarajendra and Mahadevamma.

Loyalty

There is another interesting story of a very able army commander – Biddanda Bopu – who served under Dodda Veerarajendra and took active part in their military campaigns against Tipu Sultan. After Tipu was ousted from Kodagu, Dodda Veerarajendra asked Bopu to name the reward he would like for having fought so gallantly against the enemy.

Everyone in the raja’s court expected Bopu to ask for large tracts of land, gold, silver and live-stock. But to everyone’s surprise Biddanda Bopu made a humble request: on his demise to be buried in the same premises as his beloved raja!

This Biddanda Bopu’s wish was fulfilled when he died in 1808. Years later, Bopu’s son Somaiah rose to the same rank as his father, during Chikka Veerarajendra’s reign. When Somaiah died in 1879, in deference to his wishes, the British Chief Commissioner permitted his mortal remains to be buried next to his father’s tomb. Both these tombs are intact.

When Lingarajendra died in 1820, an identical mausoleum was built by his son Chikka Veerarajendra on the right-hand side of Dodda Veerarajendra’s tomb. Another smaller tomb was built in 1834 on the left-hand side where the royal priest Rudrappa is interred.

This locale is known as Gaddige. The mausoleums are well-preserved, and currently the entire area is being landscaped and refurbished.

source: http://www.DeccanHerald.com / Home> Supplements> Spectrum / April 24th, 2012

Kodava Academy prepares Rs 1.02 cr action plan

The Kodava Sahitya Academy has prepared an action plan for Rs 1.02 crore for the year 2012-13, to take up various activities.

Addressing a press meet here recently, academy president Addanda Cariappa said a ‘Kodava bhashe kaliyiri, kalisiri’ (learn and teach Kodava language) campaign will be started in all government offices to create awareness about the language.

“Camps on Kodava language and programmes on Kodava culture will be organised. This includes poets meet on ‘Male-bole’ and paddy harvesting,” he said.

He said the academy will hold a seminar on ‘Ain mane’ (ancestral house). A booklet on all temples of Kodagu will be brought out. An awareness programme on Kodava folk culture, Devara Kaadu will also be held, he added.

Efforts will be made to introduce literary works of I Ma Muthanna. Staging of plays, translation of books, release of CDs on poems, drama contest for students on Haridasa Appaccha Kavi, camp on Kodava plays will be organised.

Kodava, Hindustani and Karnataka music festivals will held in memory of Chakkera Appayya, who is known as Coorg Star. Janapadotsava, literary meet in the name of writer B D Ganapathy, Kodava musical concert in Madikeri Fort and Rajara Gaddige, felicitation to Kodava artistes, Kodava-Kannada poets meet are some of the programmes planned for the year.

Cariappa said a state-level Kodava literary and cultural utsav will be held in December. The academy will observe the birth anniversary of Field Marshal Cariappa, General Thimmaiah, Nadikeriyanda Chinnappa, I Ma Muthanna, B D Ganapathy and others.

Plans are afoot to screen Kodava movies, organise drawing competitions. The best literature available in other languages will be translated to Kodava. ‘Academyra Palame’ a tri-monthly will be brought out to inform the activities of the academy to the public.

Measures will be taken to distribute folk musical instruments. All help will be provided by the academy for construction of Kannada Samskrithika Samucchaya Bhavana. We will try our level best to include Kodava language in the eighth schedule of the Constitution, he said.

Academy members Kasturi Govindaiah, Chermanda Poovaiah, registrar N Shantamma and treasurer H V Indiramma were present.

source: http://www.DeccanHerald.com / Home> District / Madikeri, DHNS / April 19th, 2012

Kodava Hockey Utsav from tomorrow

Aichettira family to host the event

The very unique hockey match of the State, Kodava Hockey Utsav, that takes place between the Kodava families every year, will begin on April 21.

The 16th annual Kodava Hockey Utsav will be inaugurated by Assembly Speaker K G Bopaiah.

The members of Aichettira family who are hosting this year’s Hockey Utsav are eagerly waiting for the festival to begin, which will be held for 25 days, till May 13.

The grand hockey festival will witness over 217 teams representing different Kodava families fighting for the prestigious cup.

Speaking to Deccan Herald, Aichettira Hockey Cup Utsav President K Anil said that national and international hockey stars like S K Uttappa, V R Ragunath, S V Sunil and M B Aiyappa are going to be the show stealers for this year.

The inauguration, first match, semifinal and final matches will be held at Ammatthi High School grounds.

A huge gallery with a seating capacity of 25,000 is being built at the school grounds to enable spectators to watch the matches. The preparations are going on in full swing as only one day is left for the Utsav to begin.

The place surrounding the ground has been cleaned, drainages have been laid and drinking water facilities have been made for the purpose. LCD screens have been installed at three places in the ground for comfortable view of the match.

Special attraction

The special attraction of this year’s match is a special match that has been arranged between the Indian hockey team that has been selected for the forthcoming Olympics and the Coorg XI team.

The match will be held soon after the Utsav inauguration.

Aichettira family head I P Kuttappa informed that Indian hockey coach Michael Nobbs too will be present during the match.

The State government has granted Rs 30 lakh for the Hockey Utsav and several private companies too have come forward to sponsor the programme.

In addition, Cabinet Minister S M Krishna has granted Rs 12 lakh from his MP’s fund due to the effort of Prema Kariyappa who is also Aichettira family member.

The money has been utilised for the construction of toilets near the ground. The trophy and cash prize will be given to the winning teams from all categories. Aichettira K Anil said that cash prize of Rs five lakh will be given to the winners of the festival.

source: http://www.DeccanHerald.com / Home> District / by Shrikanth Kallammanavara / Ammathi (Madikeri) / DHNS, April 19th, 2012