Délicieux signs up for Bahrain coffee expo

Manama :

Bahrain-based Délicieux company has signed up as a key sponsor for the second edition of the Bahrain International Chocolate and Coffee Exhibition which kicks off on December 7.

The three-day event is being held under the patronage of Bahrain Tourism and Exhibitions Authority CEO Shaikh Khalid bin Humood Al Khalifa at Bahrain International Exhibition and Convention Centre.

The sponsorship marks Délicieux’s debut appearance at the Bahrain International Chocolate and Coffee Exhibition, following the success of event’s first edition in attracting visitors as well as active companies in the field.

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Délicieux Company CEO Shaikha Noora bint Ali Al Khalifa said: “It expands on the company’s market presence in the promising Bahraini chocolate and coffee market, whilst offering an opportune networking platform with visiting suppliers and buyers from other countries, and simultaneously providing marketing catalyst to our Bahrain-based clientele.”

Sheikha Noora said the second edition was likely to attract high footfall with an anticipated spike in demand for chocolates and coffee on display, in preparation for National Day celebrations.

“Our presence at such expos will help us further in networking with companies in the same field, enabling quality enhancement and product development to meet the dynamic needs of consumers,” she noted.

As a result of the knowledge exchange, Bahrainis have become familiar with the varieties of coffee, recognizing the differences of premium and commercial coffee, she added.

Shaikha Noora said Délicieux was a first-of-its-kind company in Bahrain to specialise in premium coffee, offering Ethiopian, Colombian and Rwandan brew.

Amid growing demand for specialty coffee in GCC, Délicieux will soon be introducing its Yemeni and Saudi Arabian coffee starting from next month. The company already offers more than 15 distinct Belgian chocolate flavours, she added.

-TradeArabia News Service
source: http://www.tradearabia.com / Trade Arabia / Home / Manama – October 15th, 2017

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