A new international fashion platform rolls out

The event saw actors and celebrities like Prajna, Surabhi, Harshika Poonacha, Bhuvan Ponannaa Ramesh, Aravind and Ajai Rao in attendance
The event saw actors and celebrities like Prajna, Surabhi, Harshika Poonacha, Bhuvan Ponannaa Ramesh, Aravind and Ajai Rao in attendance

Taking fashion and glamour into a whole new level, actress Harshika Poonacha and actor Bhuvaan Ponannaa launched their dream company — GlamGod Fashions and Events, which specialises in every aspect of fashion, modelling, films and glamour.

A huge bunch of actors and celebrities including actors Ramesh Aravind, Ajai Rao, Prajna, Surabhi, Indian idol winner Sriram, director AMR Ramesh were present during the launch.

Harshika was on top of the world, attired in a red dress along with celebrity director Bhuvaan Ponannaa, as both welcomed everyone with open arms and posed for the shutterbugs.

“While acting is still a part of me, I wanted to branch out and try out new things. The opportunity came my way when Bhuvaan told me about his plans of starting an international fashion agency,” says Harshika.

She added, “Through our company, we plan to promote young talent in fashion industry and films and give them a platform to showcase their art on an international platform using our tie-ups with agencies overseas. I remember when we entered the industry, both of us had no background in films and we took every day as it came. So I want to give something back. With this launch, I hope to do just that.”

The guests and her team surprised Harshika by getting a cake on her birthday. The actress played along when they smeared the cake on her face.

“It was the best birthday I ever had, not only because I could celebrate it with people whom I love, but also because I have entered a new phase of my life,” she said.

The evening also had an exclusive fashion show choreographed by Braveem Thamaya where international designer Reshma Kunhi showcased her spring summer collection.

The show saw models dressed in ethnic clothes like long kurtas, sherwanis and dhotis in bright summer colours along with Indo-western attires like kurtis, smart jackets and pants.

With only ten unique creations on the ramp, the audience were left craving for more. “Our main motto is to simplify fashion and provide opportunity to all the budding talents in the city and subsequently all over India.

The focus will not only be on clothes, but on hairstyle, make up, choreography and also on the quality of models. There is a huge demand for Indian models overseas and our company will bridge that gap.

All newcomers and freshers can sign up with our agency at no cost and the deserving will be selected and groomed for free and subsequently be used for commercial events and films all over the world,” said Bhuvaan Ponannaa, the director of the company.

The evening saw the celebrities let their hair down at Tango Calypso as they wished the best to both the directors and their team.

source: http://www.newindianexpress.com / The New Indian Express / Home> Cities> Bangalore / by Express Features – Bangalore / May 13th, 2013

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