Harshika Poonacha completes Upendra Matte Baa shooting

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Sandalwood actress Harshika Poonacha, who is sharing screen space for the first time with Upendra in Upendra Matte Baa, has finished shooting for the movie. The actress on her social networking website page along with the picture, posted, “My last day of shoot for Upendrab Matte Baa Will miss all the fun..Will miss by bestest co Star.”

The film directed by Lokanath marks comeback of actress Prema after a long hiatus. The film has been extensively shot around Mysuru and Mandya region.

source: http://www.timesofindia.indiatimes.com / The Times of India / News> Entertainment> Kannada> Movies> News / TNN / January 24th, 2017

Coffee prices climb to a five-year high

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Bengaluru :

Coffee growers in Karnataka, who went through a rough patch recently, are happy, thanks to a huge drop in production and supply from major coffee-growing countries in the global market.

Growers in Kodagu, Chikkamagaluru and parts of Hassan are upbeat after coffee prices hit a five-year high despite the state registering a low yield this time due to severe drought and demonetization.

According to a senior official in the coffee board, Bengaluru, severe drought in major coffee-producing countries like Brazil, Vietnam and Indonesia has resulted in poor yield and quality issues. As a result, there’s a great demand for Indian coffee, 70% of which is produced in Karnataka.

According to Kabir, a leading coffee dealer in Madikeri, Kodagu, coffee prices are rising for the past fortnight and the trend is expected to continue till April. A 50-kg bag of Robusta variety, produced mostly in the state, costs Rs 4,000 while Arabica costs Rs 9,600. Last year, the average price of Robusta was Rs 3,000 and Arabica Rs 4,600.

The prices have picked up in the retail market too after remaining at a low for the past five years. The prices range between Rs 150 and Rs 200 a kg.

Coffee board former vice-chairman Sannuvanda M. Kaverappa added that a shortfall of 2.08 million bag of 60 kgs each in the international market this year will lead to a rise in coffee prices in India.

“About 70% of Indian coffee will be exported and the rest will meet the domestic demand,” he added.

B S Jairam, president, Karnataka Grower’s Federation (KGF), said the Robusta yield has been good this season in the state compared to Arabica.

“Most growers are in distress owing to poor yield. The drought, labour crisis and demonetization have virtually pushed growers to the wall. The marginal current price rise will definitely not compensate for losses over the years,” said Karnataka Planters’ Association chairman M M Chengappa.

(With inputs from G Rajendra in Madikeri)

source: http://www.timesofindia.indiatimes.com / The Times of India / News> City News> Bangalore News / by Manu Aiyappa Kanathanda, TNN / January 26th, 2017

Nyamasheke moves to enhance coffee quality, farmers’ income

Nyamasheke seeks to create more jobs along the coffee value chain.
Nyamasheke seeks to create more jobs along the coffee value chain.

The quality of coffee is critical in the marketing of the beans locally and on the global arena. This fact is not lost on one of the major coffee producing areas in Rwanda, Nyamasheke District.

The district has been attracting investors to setup more coffee washing stations to help increase the quality and quantity of coffee production. The initiative also aims at job-creation as part of efforts to support realisation of the second Economic Development and Poverty Reduction Strategy (EDPRS II) objectives.

Coffee production in Nyamasheke contributes at least Rwf3 billion of the farmers’ income per year, according to district officials. The officials said seven new washing coffee stations will be commissioned this year, increasing the number of stations from 50 to 57 stations across the district, Polyphile Harerimana, the district cash crops officer, said. He added that besides boosting quality, the growing number of stations will increase farmers’ revenue and support economic growth.

Besides, doubling the proportion of coffee exported as fully-washed, Rwanda could increase coffee exports by 10-20 per cent, according to a study done in 2015. Only 30 per cent of Rwanda’s coffee is characterised as fully-washed at export and, yet coffee washing stations operate at little more than 50 per cent capacity.

Nyamasheke District has been attracting more investors in coffee production since 2013 when one of coffee washing stations in the district scooped the best coffee producer during the fourth edition of Rwanda Cup of Excellence competition. The annual contest rewards the best local coffee and is the most esteemed international award given to farmers with quality coffee. “Before the introduction of washing stations, coffee had less value and one kilogramme would cost about one dollar. But since washing stations were created the cost of the crop increased up to four dollars,” Harerimana said.

Karambi, Macuba and Nyabitekeri sectors located near the shores of Lake Kivu are some of the areas in the district that are favourable for coffee growing. Rwanda mainly grows Arabica coffee given its mountainous nature.

Harerimana said the district targets to produce 16,000 tonnes of coffee this year. Last year, the production was more than 11,000 tonnes while in 2015, the district produced 14,000 tonnes. He said this year farmers have increased use of fertilisers to 821 tonnes, adding that trees are also sprayed to guard against pests and diseases.

A 2015 survey showed that the number of coffee trees in Nyamasheke has increased to 13 million, up from eight millions of trees in 2009.

During the 2015 edition of Cup of Excellence competition, eight coffee washing stations from Nyamasheke were among the top 20 finishers. Therefore, it is no surprise that more investors are putting their money in the district’s coffee sector. Harerimana said the district works closely with farmers to ensure quality along the value chain to guarantee better returns. Annonciata Mukandanga, a farmer, said the increasing number of washing stations will boost morale as farmers will be assured of ready market, adding that it will also ensure quality of the crop.

Andre Iyakaramye, another farmer, said the setting up of more washing stations in the district has helped increase farmers’ income and welfare, adding that he is now classified in the third category in Ubudehe classification, thanks to coffee farming.

Rwanda’s coffee exports grew by 10.9 per cent in volume over the first half of last year, with 5,956.9 tonnes shipped out compared to 5,141 tonnes of coffee that were exported over the same period in 2015, according to figures from the central bank.

source: http://www.newtimes.co.rw / The New Times, Rwanda / Home> Business / by Frederic Byumvuhore / January 24th, 2017

Nidhi Subbaiah to tie the knot in February

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Actress Nidhi Subbaiah is all set to wed her beau of one and a half years, Lavesh Khairajani, in an intimate ceremony in Coorg (her hometown) this February.

The actress tells us that she met Lavesh, a tech entrepreneur hailing from a business family in Mumbai, through common friends.

“He had the most romantic proposal, and the cherry on the cake was that it was in Coorg. He had booked a table at a resort on January 1, replete with champagne, cheese, flowers and the works. He spoke for an hour about his love for me and, eventually, went down on his knees to tell me, ‘Nidhi, marry me’ and put a ring on my finger,” recalls Nidhi.

As for Coorg being the wedding venue, she says, “The options were between Coorg and Goa. Since Goa has been done to death and Lavesh’s friends find Coorg exotic, we chose to have it in my hometown.”

But will marriage and domestic bliss put an end to her acting career? “Lavesh’s family is supportive and has told me that I can do as I please when it comes to work and they will stand by my choices,” adds Nidhi.

The actress plans to invite her closest industry buddies to the ceremony.

source: http://www.timesofindia.indiatimes.com / The Times of India / Home> News> Entertainment> Kannada> Movies> News / by Sunayana Suresh, TNN / January 21st, 2017

Edifices of togetherness

The invigorating aroma of the coffee blossoms carried by chilled breeze, the midnight green ambience along the loopy roads… it is not just the abundant natural beauty that makes Kodagu a distinct place. Its people — the Kodavas — with discrete culture and heritage, boost the glory of this coffee land.

Be it the language (Coorgie), cuisine, attire or rituals, Kodava culture moves away from the humdrum reckoning a distinct ethnic identity. And safeguarding this ethnicity while preserving their way of life is the architectural legacy known as the ain mane or ballya mane.

Ain Manes (ain in Coorgie translates to original) are the ancestral heritage homes of the Kodavas that reflect the eminence of a sanctum sanctorum. With quintessential framework, an archetypal heritage home comprises traditionally-carved wooden pillars, bricked white and red walls, intricately-carved wooden doorways and windows. With a typical style, each of them has an unmatched old-world charm.

Every corner of the house is given a name and holds mythical importance. With two types — the othe pore (single roofed house) and mundh mane (courtyard house) — the traditional features of ain manes include kannikamba (a sacrosanct pillar), kayyale (verandah), aimaras (wooden slabs in the verandah), machi (wooden ceiling), mundh (open courtyard) and kannikombre (worship room). Most of the ain manes have kaimadas – a sacred shrine built to worship the ancestors. Since the existence of nuclear families, there were outhouses built around the premises called ale pore.

While the interiors reflect somber and subdued beauty, its exteriors manifest valour and strength. As Chakku Chengappa, a member of Nadikerianda clan, explains, “Hidden and safeguarded amidst the estate were the fort-like structures of ballya mane (ballya means huge); built in this manner to prevent an ambush from enemies. The entrance to the ain mane has many sections. There is a long curvy oni (alley), bakka pare and ala pare (extensions of the alley), which lead to the verandah.”

Nonagenarian Nadikerianda Muthamma adds, “The Kodava women were known to be beautiful, and this is why ain manes needed to be protected at the time of British rule. However, today the ain manes play an important role in reuniting families.”

“Much more than just a roof over the head, ain manes are an important part of the tangible heritage of the native community of Kodagu,” write Boverianda Chinnappa and Nanjamma in their book Ainmanes of Kodagu. Built in the ancestral or the jamma land, the ain mane is a binding force that is a pillar of strength — both literally and figuratively. Many findings state that the inception of the concept of ain mane dates back to eighth century.

The origins

“The early settlers of Kodagu stayed in forests as a family. Due to feudal fights, it was common for people with the same bloodline to stay together in a small thatched hut. These settlements grew in size and became stronger, which made the ruling king seek their support. In return, the king gifted them land, which is the jamma land. As their living conditions improved, they built a strong fort-like structure on the jamma land, which came to be known as ain mane or ballya mane,” explains Boverianda Nanjamma.

However, the architectural style takes its root from Kerala. She adds, “Kodagu grew paddy abundantly but depended largely on Kerala for other commodities. During the travel for exchange of commodities, the Kodavas were pleased by the Kerala architectural style and there flowed workmanship from Kerala to build the ain mane.”

While there are over 900 clans in existence in Kodagu, not all of them have an ain mane. Nanjamma explains, “During the research work for our book, we found out that many deteriorating ain manes were never rebuilt.” According to their findings, only 40% of the ain manes were renovated keeping the tradition intact and the rest did not see the light of the new era.

Today, there are over 400 ain manes in existence and each of them belongs to a patriarchal clan, which is recognised by unique family names known as mane pedas. They bustle with ritualistic celebrations during festivities including Putthari, Kailpodh and annual kola (spirit dance). “The annual hockey matches conducted between families shed light on the revival of ain manes,” opines Kayapanda Shashi Somaiah, a journalist in Kodagu. Nonetheless, the revival of the ain manes are not just a process of renovation of age-old structures but also a resurgence of Kodava culture.

Unity in diversity

The Kundyolanda clan, which has 35 families, has its ain mane in Kolakeri village that was recently renovated to its pre-eminence. The rituals followed in this ain mane are uncompromising and many. “It is a family temple for us. We strictly adhere to the rituals and it is mandatory for women to wear traditional Coorgie saree and vastra (veil) over the head while entering the house. Apart from this, there are various other restrictions followed religiously in the ain mane,” explains Kundyolanda Dinesh, owner of a hotel.

They have a 400-year-old othe pore ain mane with 14 rooms, but there is no one residing here. However, it is made sure that lamps are lit twice a day and the house is maintained meticulously. “Each nuclear family of the clan takes turn to maintain the house and no one can back out from their duties,” he explains.

The Nadikerianda clan, with over 40 families, has a mundh ain mane in Karada village, which bustles with ritualistic activities during the festivals. A diligently maintained heritage home, it reflects the glory of the past and is keeping alive the culture and traditions. A 350-year-old house, it has a kaimada and a snake shrine in its premises. With 10 rooms, it has a beautifully-carved wooden window frame and a small wooden post box at the entrance. The huge mundh open to the skies is supported by four wooden pillars — all carved differently.

The Arapattu Mukkatira clan has their ain mane in Kadanga village. With 13 rooms, the uniqueness of this ain mane is that it has two mundhs and two kayyales. A 300-year-old structure, it is said that the temple treasure from the village Bhagavathi Temple was locked safely in a wooden treasure box kept in the attic of this ain mane. This wooden treasure box still lies in the attic. “We are a clan of 45 families. The age-old rituals are still in practice here. The renovation of the house is soon to take place with help from all the family members,” explains Katty Uthappa, deputy manager of a bank.

The Biddanda family has the ain mane built in the property gifted by King Veeraraja in 1795. With eight partitions in this mundh mane, there is a kaimada close by and the pictures of ancestors of eight generations can be seen hanging on the wall at the entrance. “One of our ancestors, Sarvakayaka Bopanna, was very close to the king. His (Bopanna’s) tombstone is right next to King Veeraraja’s tombstone,” explains Biddanda S Ganapathi, a retired navy officer.

The ain manes are a matter of pride to the Kodavas and are unique to their ethnicity. This uniqueness in architecture has been adopted by many resorts in Kodagu that woo the tourists. However, ain manes do not just demonstrate pride but bespeak culture. They are the souls of Kodava rituals, and their revival provides a surety to Kodavas’ customs and legacy.

source: http://www.deccanherald.com / Deccan Herald / Home> Supplements> Spectrum / Prajna G R / January 24th, 2017

It’s a family festival

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Madanda Cup-2013, this year’s version of the annual Kodava hockey festival, is being organised by the Madanda family, and is currently underway at Balugodu near Virajpet in Kodagu. The festival has earned the distinction of being the most eagerly looked forward to event by the Kodava families in the district since the last 16 years.

The founder of the festival, Pandanda Kuttappa (Kuttani), hit a silver hockey ball with a silver hockey stick to formally inaugurate the festival at the grounds of the Kodava Sports and Cultural Centre, amidst applause from a large crowd, on April 14. As many as 225 Kodava family teams are participating in the 24-day fest and many teams have already been eliminated.

This is the first time the festival is being organised at the Kodava Sports and Cultural Centre at Balugodu, where the entire complex is coming up at an estimated cost of over Rs. 12 crore. A sum of nearly Rs. 4 crore had already been invested. The matches are being held simultaneously on two grounds located adjacent to each other. All previous 16 editions of the festivals were held in different venues of the district with Ponnampet and Ammathi having the credit of hosting most of the festivals.

Every member in a family irrespective of age or gender could play for their teams. There have been several instances where father-son-daughter combination had played for a particular family team. The festival is already is the Limca Book of Records for it sheer magnitude and volume in terms of number of participants and visitors to the matches.

According to Mr. Kuttappa, the very purpose of organising the festival is to bring the Kodava clans under one roof and help enhance camaraderie. Indeed, it has helped forge many matrimonial alliances and cement the bonds of friendship between the Kodava clans, besides restoring relationships among members of the same families. The festival, which did not have a competitive edge initially, had also thrown up some wonderful talents that have donned the State and national colours successfully.

As usual, on the day of inauguration of the festival, guests and senior members of the organising family would arrive in a procession from the main entrance of the centre to the ground. Madanda family members had the honour of unfurling the family flag this year by virtue of being the organisers while Mr. Kuttappa unfurled the flag of the Kodava Hockey Academy, under whose aegis the festival is being held. Olympian Anjaparavanda B. Subbaiah, who was conferred a doctorate by the Mangalore University recently, was felicitated on the occasion by the Madanda family members.

The president of the Federation of Kodava Samaja, Mallengada N. Belliappa, who was the guest, addressing the gathering, utilised the opportunity to appeal to the members of the Kodava community to come up with contributions to help complete the Kodava Sports and Cultural Centre and make it a model in the entire State.

Government sponsorship

What is significant about the festival is that it has been able to garner support from the State government in the form of sponsorships since 2008. Starting from Rs. 5 lakh, it went up to Rs. 30 lakh in 2012 and could garner more in the coming years. Speaker of the just dissolved Legislative Assembly, K.G. Bopaiah, was instrumental in securing this largesse from the government. Reputable private companies too have been making a beeline to sponsor the festivals these days. The government also promises to come up with more synthetic hockey playing surfaces in the district to encourage local talent, keeping in view the rich hockey tradition in Kodagu.

Many hockey stars such as Maleyanda D. Muthappa, Mollera P. Ganesh, Maneyapanda Somaiah, Anjaparavanda B. Subbaiah, Baleyada Subramani, Paikera Kalaiah, Baleyada Poonacha and Sannuvanda Uthappa among the new crop, and a host of others playing for leading hockey institutions hail from Kodagu. Even non-Kodava players have made the district proud such as V.R. Raghunath, who is currently the vice-caption of the Indian team, S.V. Sunil, V.S. Vinay, and Arjun Halappa carrying forward the rich hockey tradition of the district.

Mr. Bopaiah has said that efforts would be made to get more number of synthetic hockey playing surfaces laid in different parts of the district.

The event has now drawn the attention of Hockey India. Its president, Mariamma Koshy, had attended the Iychettira Cup Kodava Hockey Festival last year held at Ammathi. She had promised help to lay three more synthetic hockey playing surfaces in Kodagu district, if the district administration sent proposals in that regard. Chief Coach of the Indian hockey team, Michael Nobbs, was present on that occasion.

The Vice-Chairman of the Murugappa Group, M.M. Murugappan, who was a guest at the Iychettira Cup last year, had lauded the hockey tradition in Kodagu, saying the game has enhanced the prestige of Kodagu in all forums. His company was closely associated with the game of hockey in the last 50 years by conducting prestigious hockey tournaments, he had stated.

Kootanda, Kullettira, Palanganda and Nellamakkada families have accounted for a large number of wins in the festivals so far.

The ‘Pandanda Cup’ held for the first time in 1997 was won by Kaliyanda family team. Kullettira team won the ‘Kodira Cup’ in 1998, Kootanda and Kulletira were joint winners of the ‘Ballachanda Cup’ in 1999, Kootanda won the ‘Cheppudira Cup’ in 2000, Kootanda won again the ‘Nellamakkada Cup’ in 2001, Kullettira won the ‘Chekkera Cup’ in 2002, and Nellamakkada won the ‘Kaliyanda Cup’ in 2003.

Kootanda won the ‘Maleyanda Cup’ in 2004, Nellamakkada won the ‘Biddanda Cup’ in 2005, Palanganda won the ‘Kallichanda Cup’ in 2006, Mandepanda won the ‘Mandettira Cup’ in 2007, Anjaparavanda won the ‘Alamengada Cup’ in 2008, Nellamakkada won the ‘Mandepanda Cup’ in 2009, Palanganda won the ‘Maneyapanda Cup’ in 2010 and defended it successfully in 2011 by winning the ‘Machamada Cup’. It completed a hat-trick of wins by winning the Iychettira Cup held at Ammathi in 2012.

K. Jeevan Chinnappa

Ongoing ‘Madanda Cup-2013’ is the 17th edition

source: http://www.thehindu.com / The Hind / Home> Features> Features Plus / by K . Jeevan Chinnappa / May 11th, 2013

Farmer’s Notebook: The Life of a Banker Turned Farmer

Struggling to improve yield levels with traditional methods at his coffee plantation, Hoysala found great success with technological innovations.

Hoysala at his plantation. Credit: M.J. Prabu
Hoysala at his plantation. Credit: M.J. Prabu

Farming, especially in India, is generally considered to be a traditional field that’s averse to innovation, however M.G. Hoysala’s successful decision to quit banking for farming with the help of technological innovations, shows that keeping an open mind towards new, nontraditional cultivation techniques and interacting with experts in the field is essential for achieving farming success.

While many come into the profession unwillingly, Hoysala represents a section of people that actually wants to take on the family vocation. After spending five years working at a private bank, Hoysala came to realise the importance that the agriculture and plantation sector held for him. So he left his job and took over his father’s coffee plantation.

Since he took over, the Hoysala’s 40 acre farm in Karnataka’s Kodagu district has become a role-model of sorts for the other farms in the area.

As is common in the region, Hoysala grows Arabica coffee on his farm, but what differentiates his farming practices from the rest is the presence of tall indigenous trees that grow alongside the rows of coffee bushes, their height providing shade for the lower shrubs. Another distinguishing factor is the presence of black pepper vines that cover the trees’ trunks.

Starting off as an amateur, Hoysala initially followed the locally practiced traditional forms of cultivation. However, his lack of experience and the absence of proper guidance worsened his predicament. Disease-damaged crops, low productivity and a lack of knowledge about advanced production technologies were just some of the problems Hoysala faced when he took over the coffee plantation.

Collaborating with experts

Hoysala recalls contacting the Indian Institute of Spices Research around the same time as he started to realise that he would need technology if he wanted to stabilise his plantation’s yield level in a sustainable manner. His association with the institute started when he attended an eye-opening seminar organised by the organisation’s regional station at Madikeri, Kodagu.

That first seminar taught him about the varietal wealth of black pepper along with information on various crop production, protection and processing technologies that were being developed at the institute.

Drawing on his experiences from the banking sector, Hoysala was certain that the timely and meticulous adoption of technologies designed to aid crop production were essential to maintaining a profitable plantation.

“The productivity of vines was below the level of expectation and we could hardly harvest six tonnes from an area of 40 acres. We understood that not adopting recommended measures in time, especially to control diseases, could lead to heavy crop loss,” says Hoysala.

“Moreover, we were unaware that instituting shade regulation before the monsoon and irrigation during the summer months would improve the setting of berries and ultimately increase the yield.”

After Hoysala had established a close relationship with the regional station’s scientists, he set about addressing his plantation’s problems one by one.

Shade regulation was the first priority, followed closely by the scheduling of fertiliser, increasing organic inputs fortified with growth-promoting organisms, regularly monitoring the crops for diseases and irrigation during the summer months.

“By adopting these [new and] improved technologies, we have increased the production from six to 12 tonnes. [Which is] on average a two-fold jump within a time span of five years,” said Hoysala.

The plantation’s irrigation system was further strengthened by the construction of water harvesting structures like farm ponds and bore wells. Besides these measures, Hoysala also had pits dug between the rows of coffee plants to harvest run-off water as it also helps with enriching the soil.

The changes extend to pepper cultivation as well. Two years ago, Hoysala took ten acres of land which was used to grow ginger and transformed it into a well-designed pepper plot with silver oaks to serve as standards for the vines and robusta coffee bushes interplanted with the pepper vines.

It currently costs Hoysala a total of Rs 85,000 per acre to implement these measures along with paying the regular operational costs of running the plantation. In return, he earns Rs 1 lakh per acre per annum from the coffee and black pepper grown on the farm, allowing Hoysala to maintain the sustainable, profitable plantation he aspired to.

For further information, contact: M. G. Hoysala, Sri Siddalingeshwara Estate, Hardur P.O., Suntikoppa, Kodagu, Karnataka–571 237, mobile: 09449682430.
Email: hoysala.mg@gmailn and his guiden Dr. S. J. Ankegowda, Principal Scientist and Head, ICAR-Indian Institute of Spices Research Regional Station, Hervanadu Post, Appangala, Madikeri, Karnataka – 571 201, Phone 08272 – 245451; 245514; 298574. Mobile: 09663069241, email: crc@spices.res.in;gowda@spices.res.in

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source: http://www.thewire.in / The Wire / Home> Agriculture / by M J Prabu / December 29th, 2016

How SOS organics has successfully created a sustainable village model in Uttarakhand

All SOS organics products are made from crops that are completely rain fed, chemical free and using natural farming and sustainable agricultural techniques.

A quick look at SOS Organics website and you will realize that there is something more than natural and organic in their varied products. Gur Shakkar, Khandsari sugar as alternatives to white sugar and sweeteners, soapnuts as natural cleansers, environmentally sound beeswax candles devoid of soot/smoke, home care products made of native plant oils, herbs and natural essential oils – these catch your immediate attention. All these products are made from crops that are completely rain fed, chemical free and using natural farming and sustainable agricultural techniques.

The Alternative spoke to its founder, Amrita Chengappa about her venture in Uttarakhand.

A little bit of everything to nourish and heal
Pulses, flour, millet, spices, herbs, pickles, jams, marmalades and honey, tea, as well as beeswax candles – there is a little bit of everything needed to lead a healthy life. Amrita says, “Our line of natural cosmetics is based on apricot kernel oil, and includes soaps, hand creams, face creams, body and foot scrubs, lip balms, and body oil. All items are made with beeswax and precious essential oils and are free of chemicals and hormones.”

Himalayan terrace farms are the source of SOS organic products Courtesy: SOS organics Facebook page
Himalayan terrace farms are the source of SOS organic products Courtesy: SOS organics Facebook page

In Uttarakhand, farmers have very small land holdings that are completely dependent on rain. So instead of asking the farmers to grow one particular type of crops, say only rice or millet, Amrita has encouraged mixed farming. “We are targeting indigenous low input crops that they have been growing over the last hundred years. We encourage them to grow a little bit of everything so that it all adds up to become a basket full of goodness to nourish and heal the body,” says Amrita.

Their latest products are based on the humble nettle which has an abundance of health benefits. “One day we became aware of just how much nettle was growing all around us in the wild and nobody was using it. After some in-depth research that took us all the way back to Milarepa, who lived on nettle soup for years while meditating in a Himalayan cave, we began experimenting and created nettle tea and nettle flakes,” says Amrita.

SOSorganics02KF24jan2017

The Inspiration
Amrita and her husband who have set up a village unit in Uttarakhand have been closely working with locals there.

“We had the inspiration to move to the Himalayan foothills in 2002, with only an idea to work in a village and bring meaningful employment in the area,” says Amrita. She adds, “We have found that the specific environmental conditions of the Himalaya produces incredible crops. The mineral content in the soil adds to the quality of the crop and it has many medicinal properties as well.”

One of the main issues in the state has been a lack of employment opportunities. So they decided to set up a self-sufficient unit at Kumaon. “My main concern was employment of the local ladies as I believe that all over India it has always been women who run the show and they deserve to be empowered,” adds Amrita.

Happiness that comes with healthy living is the only true happiness! Courtesy: SOS Organics Facebook page
Happiness that comes with healthy living is the only true happiness! Courtesy: SOS Organics Facebook page
ita at this point also mentions,“We did not want to take something or destroy anything from the environment, rather our emphasis has always been on the preservation of biodiversity and environment, and the providing of holistic technologies to ensure highest quality.”

Every village needs to be self-sufficient

The company strongly believes in Mahatma Gandhi’s saying that every village needs to be self-sufficient. Their entire unit runs on rain water harvesting. And they work with local small scale farmers from over 70 villages in the Himalayan region.

Amrita further adds, “SOS Organics is an ongoing experiment dedicated as a model for holistic sustainable living in the villages of the Himalaya.”

In addition to the farming techniques, natural processing and product development have also been undertaken. The Foundation is presently deeply involved in special holistic milling techniques, sun drying and sun-UV-radiation, ventilation drying, dehydrator development for low temperature drying, vacuum packing and systematic moisture proof storing of raw material. An extensive initial product line of natural farming produce has been developed and tested in the market and is now available online and in select holistic outlets.
SOSorganics05KF24jan2017

Engaging community and being in tune with rural life
“The problem in the hills is that you cannot do anything that has a lot of volume because the lifestyle is different. We have six hour working days for the ladies as on most days they have to go home, collect water, cut wood etc. Plus in the winter it gets darker soon and the area where we live there are leopards and other wild animals,” she says.

So they had to modify their business model, making it in tune with the local life and with less stringent deadlines. They also make sure to celebrate local holidays and to stay connected with the community in all possible ways. “Our aim has always been to make the business model sustainable for everyone from the consumer to the person actually engaged in making these products. We make the people working here comfortable and the orders are worked around this,” says Amrita.

Challenges
Amrita says, “So much of the incredible knowledge of the Himalayan people is in danger of getting lost. The older living generations have often not been able to pass on their wisdom to the younger people as they have set out to live everywhere else than in their own village, embracing modern life and technology.”

She adds,“The scary thing is that we do not have a proper understanding of traditional knowledge system and what we are replacing it with does not seem to make the grade. People here feed millet to animals as they have been told the white rice is aspirational. We are striving to work against this kind of a mindset.”

Future Plans
“We very much live in the here and now, which is full of experiencing, learning, and understanding. New insights and inspirations happen on their own and we are always ready to say yes! – and embrace yet another venture,” concludes Amrita.

source: http://www.thealternative.in / The Alternative.in / Home> Magazine> Lifestyle / by Usha Hariprasad / Juine 18th, 2015

Sandalwood gets its handsome ‘Devil’

Since time immemorial, a film without an antagonist has remained incomplete. The villain has always drawn applause with his devilish avatar or chilling dialogues, in recent times, the negative character has seen a transformation. More and more filmmakers are now looking for handsome villains and the latest to hit the ‘evil’ stands of Sandalwood is good-looking hunk Thaarak Ponnappa.

Hailing from Coorg, this stylish actor will be making his debut and will be seen facing off Manoranjan in Nanda Kishore’s upcoming directorial, a remake of Tamil-hit Velaiyilla Pattathari (VIP) made under Rockline Productions.

Thaarak Ponnappa
Thaarak Ponnappa

The actor, all of six feet and two inches, has entered the second schedule of shooting today. He says there is a new trend of good-looking villains in Kannada industry. “I feel good to be part of it,” says the model-turned-actor.

According to him, there is a thrill in playing the antagonist and he is confident he can carry the evil side very well. “My role model is Sonu Sood and I aspire to make a mark in a similar way in Kannada industry,” says the 25-year-old who completed his MTech before entering the industry.

On choosing acting as a career, having spent so many years on academics, Thaarak says that it his passion for films that made him take that decision. “I did my education as a backup,” he says.
Having done his research into what goes into playing an antagonist, the budding talent has gone for a personality makeover and has worked out for a six-pack. “Before entering the industry, I was modelling for four years,” he says.

“I was fit even before entering the industry.”

Getting to debut with a Nanda Kishore film, Thaarak is confident that he has caught a dream start.

“If we are good at what we do, then things will come and fall in our lap,” he says.

“I want give my best and hopefully it will work out for me.”

source: http://www.newindianexpress.com / The New Indian Express / Home> Entertainment> Kannada / by A Sharadhaa / Express News Service / January 10th, 2017

Cycle pure agarbathis to sponsor Joshna Chinappa

JoshnaKF17jan2017

Cycle Pure Agarbathies, certified carbon neutral agarbathi manufacturers, took another step forward in their commitment towards development of sports in the country by associating with Joshna Chinappa, a leading young squash player from Chennai.

Joshna is one of the two players representing India at JP Morgan tournament of champions in New York from January 14 to 19. This will be the 20 edition of the tournament of champions in Grand Central Terminus.

The 30-year-old Joshna reached a career-high world ranking of world no. 10 in July 2016. She was the first Indian to win the British Squash Championship title in 2003 in the under 19 Category and was also the youngest Indian women’s national champion. At the 2014 Commonwealth Games, she along with Dipika Pallikal Karthik, won the squash doubles gold medal, making it India’s first ever Commonwealth Games gold medal in the sport. Currently, Joshna is ranked at 13 in the international arena.

Thanking Cycle Pure Agarbathies for its support, Joshna Chinappa said, “It is an absolute pleasure to be a part of a prestigious brand like Cycle Pure Agarbathies, who have been doing so much towards shaping the careers of youngsters like me. We sportsmen thrive on passion and I’m thankful to the brand for believing in me and fuelling my passion for squash. I am very grateful to the Cycle brand for their support and hope to do well in 2017 in preparation for the 2018 Commonwealth and Asian Games.”

Arjun Ranga, Managing Director, Cycle Pure Agarbathies, said, “We at Cycle Pure Agarbathies have a rich legacy of nurturing sporting talent. We have always tried to foster a sense of respect, reverence and adulation through our innovative products and this association with the squash prodigy Joshna Chinappa is a logical manifestation of our vision. We also believe in supporting and providing reasons to pray, and what could be better than praying for her win. We wish Joshna all the very best,” added Arjun Ranga.

source: http://www.citytoday.news / Home> Mysore / by CT Bureau / January 15th, 2017